“SJMC Parks: Study in America” is an innovative new program that the Texas State School of Journalism and Mass Communication offers as a way to get students out of the classroom and learning in different environments. Students will be traveling to state and national parks over 14 days to create web content including feature pieces, mini-documentaries, Snapchat stories, and Instagram posts. My role is to plan and coordinate the trip while creating promotional pieces for the program. The pieces featured here are the logos and posters that I created to recruit students for our first annual program. The Texas State Roadtrips page is a site that I created that will serve as our travelogue for the trip. Follow our adventures here!